A Dialogue on Corporate Folly

“Thank you for coming; we’ve brought you in to consult on some issues we’ve been having with our new plane design.”

“Great Scott, I’ve never seen such a crash! It tore the wings clean off!”

“Oh, the wings weren’t there in the first place.”


“Yeah, we had to meet our launch deadline, so we were going to add those during the flight.”

“… …How did it get into the air in the first place?”


“… … …How was it going to stay in the air?”

“We have—we had our highly-skilled technical experts working overtime in there, flapping their arms really fast. They know enough to build the flight infrastructure, so we figured they’d just keep the plane in the air manually in the meantime.”

“… … … …It doesn’t appear to have worked.”

“No, it didn’t. But when you’re working on a project as ambitious as this one, you have to expect a few unexpected setbacks. And the more mistakes we make, the faster we learn!”

“… … … … …So based on this mistake, I assume the next model will be launched with wings?”

“Oh, that might work! I was thinking it might just need to be launched at a higher altitude, to give them more time to put the wings on.”

“… … … … … …I see the seats and tray tables you took the time to install are still in the upright and locked position.”

“Yes, indeed! We know how to make ’em sturdy—after all, we’ve been in the furniture business for decades!”

Editor’s note: Some of this story has been fictionalized to make it more interesting. In real life the company would never have thought of bringing in a consultant.